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Presidential Inauguration & Women’s March on Washington - Who Attended And Where Did They Come From?

Jan 24, 2017   

Posted by Angela Diaco

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Crowd counters across the country came out with their best estimates for the surge of citizens that attended the Women’s March in DC (among others) and the Inauguration this past weekend. The results were definitely contentious - many scientists say there's still no foolproof way to correctly identify how many people appear at one place in time. Through the sea of signs, baby carriages and Pussyhats, estimates for the crowd at the Women's March on Washington DC alone boasted anywhere from 200,000 to 500,000 people.

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Topics: Advertising, Apps, Data Analysis

Your Guide to Must-Attend Wearable Events in 2017

Jan 19, 2017   

Posted by Angela Diaco

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Despite how young the industry is as a whole, wearables' rapid growth has fueled innovation and fostered dialogue among new companies doing exciting things with these devices. In 2017, the chief focus of wearable manufacturers must be to become essential to the lives of their usersTo do that, you and your team should listen carefully to successful speakers in the wearable tech community share their insights on how wearables can impact our lives today and what is coming next. Chip vendors, network providers, wearable startups and tech giants will all come together to discuss the latest developments, share product launches and explore new opportunities in the marketplace throughout the year.

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Topics: Devices, Wearables

5 Connection Options to Get Your IoT Device Online

Jan 16, 2017   

Posted by Angela Diaco

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IoT wouldn’t be IoT without an internet connection, but the infrastructure for connecting devices isn’t as seamless as today’s desktop and mobile internet. While there are multiple players in the space, low power wide area networks (LPWAN) offer a battery-efficient and low-power solution for small devices. Your use case and required areas of coverage will play a large role in your decision, but know that there’s currently a battle for who will become the definitive connectivity solution.

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Topics: Devices, Internet of Things, Iot

Skyhook Wins AOTMP Award at CES 2017

Jan 13, 2017   

Posted by Ronda Billings Morra

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We're happy to announce that Skyhook has been chosen as a winner of the AOTMP Director's Award at CES this year! Since our founding in 2003, our team of engineers, data scientists and geospatial experts have driven innovative new products that have come to define the location industry. The team is proud to be recognized among tech heavy hitters like Apple, Amazon, IBM, Microsoft and Facebook.

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Topics: Devices, Wearables, Internet of Things, Iot

Latest in Location News: DigitalElement on Measurement & Attribution with Verifone

Jan 11, 2017   

Posted by Ronda Billings Morra

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For as massive an opportunity location data holds to influence global tech, it's still largely misunderstood. One organization that works to remedy this is the LBMA, or Location Based Marketing Association. Their goal is to educate, share best practices, establish guidelines for growth and promote the services of member companies to brands and other content-related providers.

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Topics: Advertising, personas