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Kanish Sharma

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Skyhook's Location Intelligence at the 2017 USGA Golf Innovation Experience

Jun 19, 2017   

Posted by Kanish Sharma

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With the 117th U.S. Open now bundled up, congratulations Brooks Koepka, we wanted to reflect on Skyhook's weekend highlights.  

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Topics: Apps, Geofencing

Skyhook Is Hiring A Business Development Rep in Adtech

Mar 20, 2017   

Posted by Kanish Sharma

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 Are you a self-starting prospecting ninja? Lucky for you, Skyhook is growing rapidly - and we are looking for a Business Development Rep to join our creative, passionate and driven team. Our headquarters in Boston’s exciting Innovation District are filled with Ideapaint, standing desks, bean bag chairs, crowd-controlled Sonos radio and a kitchen full of snacks. Our office is a collaborative, open space that allows all of our teams to create together - innovation is in our DNA.

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Topics: Company

Not All Geofences Are Created Equal - Here’s Why

Feb 22, 2017   

Posted by Kanish Sharma

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The use of location intelligence has skyrocketed over the last few years. According to Pitney Bowes, more than 80% of data maintained by organizations worldwide has a location component. There are a wide variety of uses for location intelligence -- customer analytics, geofencing, user experience, advertising and marketing campaigns, safety and security -- to name a few.

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Topics: Geofencing

Skyhook Unveils the Only In-Store Visit Validation Tool to Help Marketers Increase Engagement with Mobile Consumers

Feb 21, 2017   

Posted by Kanish Sharma

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With Context, marketers can monitor proximity to a venue AND the exact moment when consumers cross the threshold of a store.

BOSTON - February 21, 2017 - Skyhook, the world’s leading independent location platform, today announced Skyhook Context 2.0 release. Using Wi-Fi signals and geospatial insights Skyhook Context provides unprecedented location precision for marketers to engage with opted-in mobile consumers. For retail brands, this highly accurate approach to geofencing increases foot traffic, drives consumer engagement and loyalty, validates advertising spend through foot-traffic measurement (attribution) and transforms location data into valuable customer analytics.

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Topics: Advertising, Apps